Web design is a quickly-changing industry. Each year brings something new to the table and trends constantly come and go. Naturally, there are those evergreen web design trends that never go out of fashion. But, there are some new styles, tricks, techniques, and ideas emerging as well. This is why every web designer needs to keep their eyes wide open and stay updated on the web design trends that are taking over the stage.
2020 is introducing innovative, dominant web design trends as well. If you want to learn about the upcoming trends and make sure you’re well-informed, just keep reading. We’ve put together a list of 7 web design trends to embrace in 2020.
Let’s take a closer look.
1. Artwork & Illustrations
One of the hottest trends in 2020 is going to be the use of illustrations and artwork as a dominating design technique.
You’ll see all kinds of illustrations and artistic expressions. The biggest advantage of using this web design trend in your website is that it:
– makes your website truly unique
– can tell a story for you
– can transmit brand personality
You’ll be seeing a wide variety of illustrations, from colorful explosions to pastel-dominated websites.
It’s a trend worth embracing and a chance to express your full designer potential.
2. Photography & Graphics Blended
Web designers know how important the visual aspect of your website is. This is why this year, they’re walking the extra mile to create the perfect combination of visuals for their designs.
In 2020, you’ll see a new trend emerging. Web designers are combining photography with graphics to create a unique story.
That’s right, you’ll get to see:
– models, team members, or professionals with doodles all over them
– interiors with funny elements drawn over them
– a combination of all colors, shapes, and patters over photos
– products images filled with innovative graphics
This type of design gives a special dimension to the website. It draws the visitors closer to the brand, support brand identity, and send a unique message to each person on the website.
3. Dark Design
Black has always been regarded as one of the most luxurious, mystical colors. Today, black is the symbol of professionalism and urban spirit.
In the 2020 web design, a dark theme is growing stronger. Designers love it because it combines all their favorite elements:
– clearly visible background elements
– great contrast ratio
– ability to create a dynamic design
– easy to read typography
– readable design
Dark design is a classic but it’s coming back strongly in 2020. Embracing it will give you the power to create a memorable design that everyone will be amazed by.
4. White Space & Extreme Minimalism
Minimalism has always been a top-notch approach to web design since it came with numerous benefits to user experience. Using a minimalist design meant:
– great load speed
– cognitive fluency
– intuitive navigation
– low bounce rate
– fewer distractions
The 2020 minimalist approach is taking things a step further.
The use of white space introduces the extreme minimalism we’ve all been waiting for. With a website that simple and clear, you can’t go wrong.
White goes great with everything and looks stunning with any brand colors. This is why the white space web design trend has a wide range of applicability.
5. Typography Center Stage
Maxi typography is another trend that you should think about embracing in 2020.
The concept behind this trend is simple:
– massive font sizes
– typography taking center stage
– text so large it can’t fit the screen
This trend is a smart way to do something out of the ordinary and make sure everyone remembers your design. With so many websites and web design ideas, it’s hard to stand out.
Well, maxi typography might be the bold move you’re expected to make.
While it may seem risky, to put all your eggs in one basket, you can create a winning design. Rely solely on the text but make sure it’s stunning.
If you’re aiming for uniqueness, sending a strong message, and taking small risks, this trend is for you.
6. Text-Only Design
Similar to the previous trend we’ve covered, the text-only design trend is also growing stronger. Typography is also key to creating a design that stands out, but in this case, it plays a more important role.
As you might have guessed, a text-only design uses nothing but text.
That means that you need to focus on the combination of:
– fonts types
– font sizes
– font colors
– interesting layout
– website structure
In addition to that, the content portrayed needs to be witty, attention-grabbing or informative. This is why web designers need to collaborate shoulder to shoulder with content writers to get the desired results and increase website traffic.
7. Gradients & Glowing Colors
If you’ve always wanted to go a bit funky with your designs, 2020 might just be the year you’ve been waiting for.
If gradient and glowing colors are your guilty pleasure, you’ll love to hear about this trend.
So, the concept is simple. The dominating element of your web design is a splash of colors used in a way to emphasize your design power and send the message to the people visiting the website.
Gradients transition two or more colors with one another, creating a new dimension within the design.
Some designers find it hard to get it right, but if you know how to nail gradient design, feel free to do so.
Keep in Mind
The web design trends covered above are the future of web design. The sooner you embark, the better.
But, there’s one golden rule you must never forget when it comes to creating the perfect website. Your content needs to be impeccable.
So, make sure that every single word you include in the design is proofread. If you fail to do so, no web design will help you restore your reputation.
In case you need help with writing, editing, or proofreading, check out these useful resources:
ClassyEssay – If you want a professional to edit your text and make it ready for publishing, send it to this writing service.
Grammarly – This writing tool will proofread for you, and highlight the weak spots of your text.
TopEssayWriting – If proofreading isn’t your strongest side, it’s best that you ask for professional help. This writing service has a team of professionals ready to help you out immediately.Hemingway – This writing tool will ensure you eliminate all grammar, spell, or structure mistakes and polish your text to perfection.
2020 is modeling a truly special era for web designers. It seems that there’s a window for more creativity, bold choices, uniqueness, and even eccentricity. You get to play with who you are as a designer and discover new things about your professional self.
Embrace the 2020 web design trends we’ve listed above and try reaching your full potential. Step out of your comfort zone and stand shoulder to shoulder with the best web designers of your time.
Helene Cue is a passionate writer and editor who explores a broad spectrum of topics that revolve around marketing and tech. She currently works as an in-house writer at BeGraded and as a content marketing specialist at Subjecto. Her pieces are always captivating and informative.