Although a Facebook page is free to create, and can be a great way to help promote your business online, it is absolutely no substitute for your own business website. We'll break down why posting your unique content exclusively on social media networks, and most importantly, NOT your own website could be helping Facebook's bottom line more than your own!
1. Include a clear, direct subject line. Examples of a good subject line include “Meeting date changed,” “Quick question about your presentation,” or “Suggestions for the proposal.” “People often decide whether to open an email based on the subject line,” Pachter says. “Choose one that lets readers know you are addressing their concerns or business