Local SEO is the SME’s secret weapon against big brands. It’s great for local businesses, and in an age when Google is putting greater emphasis on rich snippets, it’s absolutely essential. But beyond encouraging local Google Reviews and your Name, Address, and Phone Number (NAP) is listed across search engines, what can you do? Here’s
Google’s small business platform “Google Local My Business” (GMB) has been around a while now. It’s come a long way from it’s quasi-social media roots to it’s now current form. With all of the recent changes to the platform, it has become a little confusing how it all works. About a week ago I noticed